CENTER FOR MISSISSIPPI HEALTH POLICY | JACKSON, MS
Leading by Example 2010 NCSL MOTIVATIONAL VIDEO | 11:00
The Center for Mississippi Health Policy makes factual data available for state and national leaders whose policies effect the health of Mississippians. When the opportunity arose to demonstrate how getting in shape influenced decision-making at the legislative-level, Communication Arts supported the Center with video production. From nearly 100 Mississippi legislators who participated in an intense 12-week fitness program, Communication Arts captured key testimonials of individual health successes and the ensuing camaraderie that developed at the state capitol. Interviews were combined with Fit4Change® training footage in an entertaining, motivational challenge to legislators nationwide to make themselves and their communities healthier.