Enveloping the breadth of attractions available at the Mississippi Museum of Natural Science into an engaging 10-second, drive-by encounter, was a well-received challenge for Communication Arts. By distilling the essence of the tangible visitor experience into images of live animals, aquariums, and children, Communication Arts gave a tantalizing glimpse of the exhibits and nature trails offered at the Museum. The three-part outdoor board series was strategically placed in seven locations statewide.

In the early years of the Museum, before photo-documentation of its facilities and activities, Communication Arts developed an outdoor board series, featuring illustrations by local artist and museum supporter, Sam Beibers.