Heartworks (He works through art), a non-profit program for the homeless, seeks to impart God’s love, foster community fellowship, and build self-confidence through artistic expression. Contrasting bold and lightweight letterforms in playful misalignment, Communication Arts created the energetic Heartworks logotype that also conveys the spiritual message of “He works.” Replacing the “T” with a slightly elevated cross succinctly confirms the mission of the group.

Communication Arts’ pro bono creation of the Heartworks brand has been built upon by generous designers, like this postcard designed by others.